Cryptocurrency App Revenue and Usage Statistics (2024)

David Curry

Updated: January 8, 2024

Cryptocurrency has been in development since the 1980s, but the launch of Bitcoin in 2009 by pseudonymous developer Satoshi Nakamoto was the first bit-currency to catch on outside of academic circles.

At its core, cryptocurrency is a decentralised digital currency, which is usually backed by a public ledger (blockchain) to verify transfers, mint new coins and secure individual coin ownership records.

For the first few years, Bitcoin enthusiasts mined the currency and tried to get it accepted by vendors. One infamous transaction involved Laszlo Hanyecz, an early adopter, spending 10,000 Bitcoins on a Papa Johns pizza. The value of that pizza as of 18 October 2021 is $620 million.

Its first use case was as a facilitator of online drug sales, through the Silk Road, a darknet market. It transacted more than $200 million of Bitcoin during its 30-month stint, before the owner of the website, Ross Ulbricht, was arrested by the FBI.

After that, Bitcoin became the de-facto currency for dark web markets, as its peer-to-peer technology and strong cryptography made it difficult to track. Some of these markets have since moved to even more secure coins, such as Monero.

Several developers utilised Bitcoin’s code and proof-of-work algorithm to set up their own coins, including Namecoin and Litecoin.

Bitcoin continued to see its value grow as more people bought into the currency. Early exchanges such as Blockchain.com and Coinbase also offered the ability to easily trade and hold coins in wallets, instead of having to store them in secure hard drives.

Due to Bitcoin’s rather overbearing size in comparison to the rest of the cryptocurrency market, it has been difficult for other alt-coins to receive the same recognition, with some conflating Bitcoin to be the entire cryptocurrency industry.

Ethereum, launched in 2015, has managed to break the mould, through the creation of decentralized finance (DeFi) which can be added on top of applications. At the time of writing, Ethereum has a market cap of $446 billion.

Cryptocurrency has had many peaks and troughs, in early 2018 many thought Bitcoin was finished after the collapse of its value from $19,650 in December 2017 to $6,928 in March 2018. However, all of these peaks look small scale in comparison to the surge in activity at the end of 2020, which saw Bitcoin’s price go from $13,803 (30 Oct 2020) to $61,283 (12 Mar 2021).

Banks and other financial institutions giving the greenlight for Bitcoin wallets and trading, alongside Tesla CEO Elon Musk and Square CEO Jack Dorsey both promoting the currency, were two reasons as to why Bitcoin saw such a surge. Musk’s tweets were also one of the reasons Bitcoin’s price fell, after he removed Bitcoin as a payment option on Tesla.

As Bitcoin has little financial value outside of holding onto it, some financial analysts have decreed it the new gold.

Several countries have looked to ban or limit cryptocurrency mining and trading, including China, which was before the ban the largest cryptocurrency market. Others have looked to build their own digital currencies, such as Estonia, Sweden and Japan.

We have collected data and statistics on cryptocurrency apps. Read on below to find out more.

Key cryptocurrency statistics

  • Binance is the largest cryptocurrency exchange by revenue and volume, reporting $20 billion revenue in 2021
  • In terms of users, Coinbase has the most with 98 million registered accounts
  • Binance has an estimated value of $150 billion, which has declined significantly since the 2022 crypto crash

Top cryptocurrency apps

TitleDescription
https://www.businessofapps.com/data/coinbase-statistics/CoinbaseLargest cryptocurrency exchange by registered users and considered the marketplace for beginners to cryptocurrency
https://www.businessofapps.com/data/binance-statistics/BinanceIn terms of overall volume, Binance is the largest exchange, responsible for over $1 trillion annual volume in 2020
https://www.businessofapps.com/data/ftx-statistics/FTXOne of the newest exchanges which is making waves for its large US sports sponsorships, including Miami Heat and Mercedes F1 team
https://www.businessofapps.com/data/cash-app-statistics/Cash AppSquare's mobile payments app which has ballooned into a financial super-app. It generated over $4 billion in 2020 Bitcoin revenue
https://www.businessofapps.com/data/etoro-statistics/eToroA large stock-trading app in Europe that added cryptocurrency to the US recently. Its revenue mix was 61% from cryptocurrency in 2021
https://www.businessofapps.com/data/robinhood-statistics/RobinhoodAnother stock-trading app which transitioned to cryptocurrency. Income was split 50/50 in 2021 between stocks and cryptocurrency
https://www.businessofapps.com/data/revolut-statistics/RevolutA European financial super-app akin to Cash App, which added zero-commission stock trading and cryptocurrency exchange in 2020
https://www.kraken.com/en-gb/features/cryptocurrency-appsKrakenOne of the most established crypto exchanges, it worked on the Mt. Gox scandal and provides crypto prices to Bloomberg Terminal
http://crypto.com/Crypto.comAnother popular cryptocurrency exchange which offers DeFi wallet, crypto debit card and an NFT marketplace
https://www.luno.com/en/featuresLunoUnlike most US/China-centric exchanges, Luno has marketed itself to developing countries with support for hundreds of fiat currencies
https://wazirx.com/downloadWazirXIndia's largest cryptocurrency exchange, which was acquired by Binance for $150 million in 2020

 

Cryptocurrency revenue by app (2021)

Binance generated almost double every other cryptocurrency app in 2021, reporting $20 billion in revenue. Block’s Cash App surprisingly reported more revenue than Coinbase.

Cryptocurrency exchange annual revenue 2021 ($mm)

Cryptocurrency revenue by app (2020)

Binance was also ahead in revenue generation the year prior, although it did not have as large a lead. Block’s Cash App was once again in second place.

Cryptocurrency exchange annual revenue 2020 ($mm)

Cryptocurrency users by app

Coinbase is far ahead in total users, as the most popular platform in the US. That said, Binance has more institutional investors, which have more assets than the typical Coinbase user.

Cryptocurrency exchange users by app (mm)

Cryptocurrency peak trading volume by app

Binance has the highest peak trading volume of all apps, at $76 billion. Coinbase does not disclose this data.

Cryptocurrency exchange 24 hour peak trading volume 2021 ($bn)

Cryptocurrency annual volume by app

Binance is once again way ahead of other apps when it comes to volume. Coinbase is comfortably in second place, even with FTX’s large growth in 2021.

Cryptocurrency exchange annual trading volume 2021 ($bn)

Cryptocurrency exchange valuations

Binance valuation has been estimated based on its revenue and volume in comparison to other platforms, alongside what other insiders have valued it in the past.

Cryptocurrency exchange valuations 2022 ($bn)

By signing up you agree to our privacy policy. You can opt out anytime.

Get connected with the best app marketing, engagement, UA, analytics and revenue platforms & services