Integral Ad Science (IAS) is a publicly traded technology firm based in the United States that assesses the worth of digital advertising placements. Integral Ad Science is noted for its TRAQ, a patented media quality index, and for tackling issues including fraud, viewability, and brand risk.
IAS maximizes the value of every impression by guaranteeing that advertising is seen by actual people in safe and appropriate venues, enabling contextual targeting, and optimizing supply chains. For the world’s largest brands, publishers, and platforms, our objective is to be the worldwide bar for trust and transparency in digital media quality. This is accomplished via data-driven technologies that provide actionable real-time signals and insight.
IAS’s core values:
- Innovation
- Accountability
- Inclusiveness
- Honesty, transparency and integrity
- Customers come first
- Risk-takers and action oriented
Key features:
- We co-innovate with the ad tech community to create integrated solutions
- We put our clients first, creating partnerships that solve your unique challenges
- We move quickly to help our customers stay ahead of a rapidly shifting digital landscape
Office Locations
HEADQUARTERS
95 Morton Street, 8th floor
New York, NY 10014
USA
Rua Prof. Atílio Innocenti
165 Vila Nova Conceição
São Paulo/SP –CEP: 4538-000
Brazil
5th floor
16 New Burlington Pl
London W1S 2HX
United Kingdom
WeWork – 4 rue Jules Lefebvre
75009 Paris
France
12F Hibiya Mitsui Tower
1-1-2 Yurakucho Chiyoda-ku
Tokyo, 100-0006
Japan
Level 9 50 Pitt Street
Sydney, NSW 2000
Australia
Integral Ad Science Data
Founded: | 20099 |
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Employees: | 600+ |
Revenues: | Over $100 Million |
Social Presence: | 8.8k |
Website Traffic: | - |
Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
Integral Ad Science Info
Types: | Ad Fraud |
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Ad Formats: | - |
Models: | - |
Trading Models: | - |
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Listen up: in-app audio advertising faces rising fraud threat Posted on March 17, 2023 by Anne Freer A study by Integral Ad Science found that the majority of media experts were concerned about audio ad fraud while....
- Watch On-Demand: Attention Pays Webinar Access our latest webinar Attention Pays: How to capture attention that drives results to learn how to boost ROI and conversions with attention.
- A Marketer’s Game Plan for Winning Gold IAS’s new guide, A Marketer’s Game Plan for Winning Gold, is now available to help you protect your brand and drive superior results during the Olympics and other major sporting events.
- Drive Superior Results this Election Season The IAS Political Guide deep dives into six actionable steps marketers can take to ensure brand protection, support quality journalism, and drive superior results this election season. Read more here.
- IAS’s Commitment to Driving Engagement for Publishers Read more about how IAS is building a healthier digital ecosystem with MFA measurement for publishers.
- IAS Expands Meta Brand Safety and Suitability Measurement IAS has expanded the Total Media Quality for Meta Brand Safety and Suitability Measurement to include the 12th GARM category, Misinformation. Read more here.
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