AppsFlyer

AppsFlyer Info

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  February App Engagement Roundup: Retention benchmarks, user privacy, and reactivation Posted on February 13, 2024 by Nayden Tafradzhiyski The latest insights from AppsFlyer reveal key trends and strategies for keeping users engaged.

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  What Android marketers can learn from iOS apps to prepare for the privacy-driven future Posted on May 22, 2023
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  How can app marketers maintain a profitable subscription model? Posted on November 10, 2022
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  How marketers can protect apps from fraud and safeguard ad spend   Posted on September 28, 2020

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  The Cross Platform Opportunity for Mobile Apps CTV Beyond Connected TV (CTV) viewership, engagement and advertising has been steadily rising in recent years and in the U
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  PANEL: App Growth Strategies 2023 Watch this video for a panel discussion about app growth strategies for 2023
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  The Future of Attribution AppsFlyer’s Mati Bochenczak discusses the prospects for mobile attribution in the future
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  How to navigate the maze of new Privacy Regulations and the Data Clean Room environment In this video, join Darren Elliott of AppsFlyer as he discusses how to navigate the maze of new privacy regulations and the data clean room environment which may allow you to build crucial market insights about your product
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  What is Return on Experience and how to measure it We are introduced to return on experience, its advantages, and how to evaluate it by Laura Davis and Richard Earnshaw of AppsFlyer

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  #172: “RIP Fingerprinting in 2024: How should advertisers prepare?” live event with Branch, InMobi, and MobileGroove This week we have another special episode for you, featuring our recent live event with Brach, InMobi and MobileGroove
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  #170: "User Acquisition for Subscription Apps" App Promotion Summit San Francisco panel   This week we have a bonus episode for you
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  #137: The Future of App Attribution with Mateusz Bochenczak, Apps & Mobile Gaming Measurement at Appsflyer   One of the biggest causes of our fears and worries is uncertainty
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  #21: COVID19 app marketing update - trends & tools with David Llewellyn, Director of Marketing EMEA at AppsFlyer   What helps us deal with uncertain situations? Hard data and analysis
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  #8: How to get your app noticed in 2020 with Scott Tomkins, SVP at Digital Turbine   More than two million apps are available in the Google Play store and 1

• The state of eCommerce app marketing The post The state of eCommerce app marketing appeared first on AppsFlyer.
• How to win in Vegas: AppsFlyer’s 2024 MAU recap What happens in Vegas doesn’t always stay in Vegas. When it comes to the insights and amazing conversations with thought leaders in the mobile marketing industry – that’s a good thing. The tiny...
• Your no-BS guide to successful ad creatives In a market flooded with apps, the success of your marketing efforts depends on one key element: your ad creatives.  Regardless of how precise your targeting or polished your campaigns may be, you...
• Campaign optimization: How to supercharge for success You’re pouring money into digital marketing campaigns, but are they really performing? Many marketers today are flying blind, unclear if their campaigns are delivering maximum ROI. With only 22% of businesses...
• The Indian Cricket season report: 2024 Edition Leveraging cricket euphoria for app business success The Indian Cricket season commands immense attention, captivating millions of viewers worldwide. This year, the excitement escalates as the domestic...

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